Katrina Kibben is speaking at the National Association for Health Care Recruitment (NAHCR) Conference. Katrina’s presentation is titled, “Attracting A-Players with Your Story.”
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NAHCR Health Care Recruitment Conference Presentation:
Attracting A-Players with Your Story
Every company has a unique story and compelling reasons for why you should work there. It’s a feeling you get when you walk into work. Trust among peers. It’s your best recruitment strategy. Often, we look to best-in-class case studies to see how others are translating their stories. But here’s a harsh reality. Best-in-class does not mean best for you.
The right candidate won’t react to just any interaction – they want to connect with who you are. There’s a new standard of excellence among these high-demand people. You’ll learn the rules for standing out in a world of look-a-likes and brands that only claim to be different.
Don’t miss this NAHCR Recruiting Presentation:
https://www.nahcr.com/annualconference
Katrina Kibben
CEO and Founder
Three Ears Media
Katrina Kibben Bio
Keynote speaker, trainer, and writing expert Katrina Kibben teaches hiring teams how to write job postings that attract the right people to your company.
After over 15 years of corporate copywriting and training experience, Katrina knows how to inspire from on-stage and offers practical tips and common-sense takeaway that make talent teams better writers.
Katrina’s human approach to hiring inspires audiences to write for people instead of following best-in-class baselines that don’t help candidates on the other side of the equation. They take a unique, strategic approach to help companies rewrite candidate experience content, overhaul job descriptions, and attract more qualified applicants.
Katrina has been named a top HR and Recruiting influencer and is a featured expert in publications like the New York Times, Chicago Tribune, and SHRM National. Before founding Three Ears Media, Katrina was a CMO, Technical Copywriter, and Managing Editor for leading HR media and technology companies like monster.com, care.com, and Randstad Worldwide.
When not speaking, writing, or training, you’ll find Katrina arranging flowers or hiking with the inspirations behind the name Three Ears Media: two dogs named Lyric and Ruby.
